{"id":117034,"date":"2022-09-01T06:00:14","date_gmt":"2022-09-01T04:00:14","guid":{"rendered":"https:\/\/semmelweis.hu\/hirek\/?p=117034"},"modified":"2022-09-01T10:55:58","modified_gmt":"2022-09-01T08:55:58","slug":"kilencedik-alkalommal-is-elnyerte-a-semmelweis-egyetem-a-superbrands-dijat","status":"publish","type":"post","link":"https:\/\/semmelweis.hu\/hirek\/2022\/09\/01\/kilencedik-alkalommal-is-elnyerte-a-semmelweis-egyetem-a-superbrands-dijat\/","title":{"rendered":"Kilencedik alkalommal is elnyerte a Semmelweis Egyetem a Superbrands D\u00edjat"},"content":{"rendered":"<div class=\"lead\">A nyolcadik egym\u00e1st k\u00f6vet\u0151 \u00e9vben, \u00f6sszesen kilencedik alkalommal nyerte el a Semmelweis Egyetem mint m\u00e1rka a Superbrands D\u00edjat. A t\u00f6bbl\u00e9pcs\u0151s szakmai kiv\u00e1laszt\u00e1si folyamatban oda\u00edt\u00e9lt d\u00edj a kimagasl\u00f3 m\u00e1rkamin\u0151s\u00e9g \u00e9s a m\u00e1rka\u00e9p\u00edt\u00e9sbe fektetett munka elismer\u00e9se.<\/div>\n<div><a href=\"https:\/\/semmelweis.hu\/hirek\/files\/2023\/07\/RS158990_3P1A5428-scr.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-118505\" src=\"https:\/\/semmelweis.hu\/hirek\/files\/2023\/07\/RS158990_3P1A5428-scr-400x232.jpg\" alt=\"\" width=\"400\" height=\"232\" srcset=\"https:\/\/semmelweis.hu\/hirek\/files\/2023\/07\/RS158990_3P1A5428-scr-400x232.jpg 400w, https:\/\/semmelweis.hu\/hirek\/files\/2023\/07\/RS158990_3P1A5428-scr-900x523.jpg 900w, https:\/\/semmelweis.hu\/hirek\/files\/2023\/07\/RS158990_3P1A5428-scr-768x446.jpg 768w, https:\/\/semmelweis.hu\/hirek\/files\/2023\/07\/RS158990_3P1A5428-scr-753x437.jpg 753w, https:\/\/semmelweis.hu\/hirek\/files\/2023\/07\/RS158990_3P1A5428-scr.jpg 1200w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a>A Semmelweis Egyetem el\u0151sz\u00f6r 2012-ben nyerte el a d\u00edjat, majd 2015-t\u0151l minden egym\u00e1st k\u00f6vet\u0151 \u00e9vben. A d\u00f6nt\u00e9shoz\u00f3k ez\u00fattal is figyelembe vett\u00e9k a Semmelweis Egyetem mint m\u00e1rka (brand) hagyom\u00e1nyait, elismerts\u00e9g\u00e9t, a szervezet j\u00f3 \u00fczleti h\u00edrnev\u00e9t, innov\u00e1ci\u00f3s tev\u00e9kenys\u00e9g\u00e9t, m\u00e1rka\u00e9p\u00edt\u00e9si gyakorlat\u00e1t.<\/div>\n<div>\u00a0<\/div>\n<div>Magyarorsz\u00e1gon a program siker\u00e9t jelzi, hogy az idei \u00e9vben a legkiv\u00e1l\u00f3bb fogyaszt\u00f3i m\u00e1rk\u00e1k m\u00e1r tizennyolcadik alkalommal vehetik \u00e1t a Superbrands-d\u00edjakat, a legkiv\u00e1l\u00f3bb \u00fczleti m\u00e1rk\u00e1k pedig tizen\u00f6t\u00f6dik alkalommal r\u00e9szes\u00fclnek az elismer\u00e9sben \u2013 \u00edrja a Superbrands Magyarorsz\u00e1g m\u00e9ltat\u00e1s\u00e1ban.<\/div>\n<div>\u00a0<\/div>\n<div>A kiv\u00e1laszt\u00e1s elvei egys\u00e9gesek: a jel\u00f6l\u00e9s kiz\u00e1r\u00f3lag szakmai szempontok alapj\u00e1n t\u00f6rt\u00e9nik, arra sem p\u00e1ly\u00e1zni, sem jelentkezni nem lehet. Az elismer\u00e9s oda\u00edt\u00e9l\u00e9s\u00e9r\u0151l t\u00f6bbl\u00e9pcs\u0151s folyamat sor\u00e1n a 40 tag\u00fa, f\u00fcggetlen szakemberekb\u0151l \u00e1ll\u00f3 Superbrands Magyarorsz\u00e1g Szak\u00e9rt\u0151i Bizotts\u00e1ga d\u00f6nt.\u00a0<\/div>\n<div>\u00a0<\/div>\n<div>\n<div>A Superbrands programot a brit Brand Council ind\u00edtotta \u00fatj\u00e1ra 1995-ben, hogy betekint\u00e9st ny\u00fajtson a legkiv\u00e1l\u00f3bb m\u00e1rk\u00e1k vil\u00e1g\u00e1ba. Az\u00f3ta m\u00e1r a vil\u00e1g 90 orsz\u00e1g\u00e1ban m\u0171k\u00f6dik, \u00e9s azon m\u00e1rk\u00e1k el\u0151tt tiszteleg, amelyek a ter\u00fclet\u00fck\u00f6n kiemelked\u0151 piaci sikereket \u00e9rtek el.\u00a0<\/div>\n<\/div>\n<div>\u00a0<\/div>\n<div>Tasn\u00e1di R\u00f3bert<\/div>\n<div>Fot\u00f3: Barta B\u00e1lint \u2013 Semmelweis Egyetem<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A d\u00f6nt\u00e9shoz\u00f3k ez\u00fattal is figyelembe vett\u00e9k a Semmelweis Egyetem mint m\u00e1rka hagyom\u00e1nyait \u00e9s elismerts\u00e9g\u00e9t.<\/p>\n","protected":false},"author":102073,"featured_media":118500,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[157,168],"tags":[158],"class_list":["post-117034","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-semmelweis-vilag","category-kiemelt","tag-dijak-kituntetesek"],"acf":[],"_links":{"self":[{"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/posts\/117034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/users\/102073"}],"replies":[{"embeddable":true,"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/comments?post=117034"}],"version-history":[{"count":10,"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/posts\/117034\/revisions"}],"predecessor-version":[{"id":118563,"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/posts\/117034\/revisions\/118563"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/media\/118500"}],"wp:attachment":[{"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/media?parent=117034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/categories?post=117034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/semmelweis.hu\/hirek\/wp-json\/wp\/v2\/tags?post=117034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}